How to use AI + Alex Hormozi to create a grand slam offer (Part 2)
A step-by-step guide with prompts
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Hey there! Moritz here. Thank you for joining me on another post of The Prompt Warrior, where I help you grow your business by leveraging AI.
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Last week I told you about my current obsession with Alex Hormozi.
The hook that sent me down this rabbit hole is his concept of transforming an offer, without fundamentally changing any of the services you offer, and turning it into something that converts better and sells for higher prices.
So in last week’s newsletter I set out to use Alex Hormozi’s formula to transform my own offer.
Step 1: Defined the customer’s dream outcome as “Growing and monetizing their audience on X”
Step 2: Used AI to come up with all the obstacles customers are likely to encounter
Step 3: Turned the obstacles into solutions
(If you haven’t read last week’s post, I recommend you do that.)
In this week’s post we’re gonna take the next steps to transform our offer into a grand slam offer.
This is what we’ll do:
Step 4: Explore different ways to deliver solutions
Step 5: Trim solutions to highest value and lowest cost
Step 6: Put everything together into the ultimate grand slam offer
And of course we’ll use AI to assist us in all of this.
Let’s jump in.
Step 4: Ways to deliver solutions
Now that we have a huge list of solutions from the last step we’re gonna want to explore different ways in which we can offer each of these solutions.
I’ll start by just focusing on the first problem from the list:
With this prompt, we’ll use AI to think about anything we could possibly do that might enhance the value of our offer:
Next I want to explore ways in which I can offer each of the solutions as part of my larger offer. Let's start with: "How to create a Twitter profile that instantly attracts your ideal audience" Act as Alex Hormozi, and explore 5 ways to offer this solution as a 1o1, small group and one-to-many solution. Some additional context: - The solution can be do it yourself, done with you or done for you - If doing something live, it could f.e. be in-person, phone, email, text - If doing a recording, it could f.e. be with audio, video, text - When offering support it could f.e. be 24/7, within 5min, within 24h
Here’s what Claude gave me:
Great! This gives us some pretty good ideas.
I’ll now copy this over into notion and make a few edits. I’ll cut a few things out that do not align with my offer and add some more things I can come up with myself.
I’ll then repeat this process for all the other problems that have been identified.
So our huge list just got even more massive.
Next, it’s time to trim it down.
Step 5: Trim solutions
We have expanded our offer into all of the various possibilities how we can deliver immense value to our customer.
Now we’ll want to trim down, so that only the best (and realistic) solutions stay in our final offer.
We’ll do that by assigning each solution a value and cost and then removing the low value ones.
Here's my edited list of solutions for [problem]: [edited list] Now assign a value and cost factor (between 1-5) to each solution. For value, consider: - Financial value to customer - Perceived success for customer - Effort and time sacrifice for customer For cost, consider: - Effort and cost for me offering the service Put the result in a table and rank them by highest value.
And here’s how Claude evaluated this:
Claude has some right tendencies here.
For example, creating a banner does require more work than writing a bio.
But I think that some of the one-to-many solutions, such as a “comprehensive guide” was ranked too low.
After some modifications of the value and cost scores I’ll remove all the low value items.
For now, I’ve decided to keep:
I’ll write your bio for you (done for you)
A 30min video call to optimize your profile together (done with you)
A downloadable profile checklist and workbook (do it yourself)
Ok, now let’s put it all together.
Final step: Putting it all together
All that’s left now is to assemble all of the parts and putting them into our one grand slam offer.
I’ve also improved the naming of the solutions (although I think I can still optimize here).
Here’s my finished version:
I help solopreneurs grow their audience and reach $3k/mo in 90 days by leveraging AI.
Here are the 4 pillars of the program:
X growth blueprint with video tutorials
Weekly 30min personalised 1o1 guidance
Access to Discord mastermind community
Moritz DM feedback reachability
Foolproof profile optimization system (Value: $800):
a. I’ll draft a high-converting bio for you using my bio optimizer prompt
b. 30min video call to optimize your profile together
c. 3-step guide to find your niche
d. Profile checklist and workbook
The ultimate X growth starter kit (Value: $600)
a. 1o1 personalized reply strategy review
b. All-in-one DM’ing guide
The AI Content Operating System (Value: $1800)
a. 3-step guide to create viral tweets using AI
b. 1o1 personalised content strategy review
c. 50 prompts to repurpose your content and save you hours
Going from 0 to $3k monetisation framework (Value: $1200)
a. Dead simple blueprint to create your offer that your audience will value
b. Zoom setup of outbound automation campaign that gets you leads in your sleep
c. Personalised 1o1 support on your inbound strategy
All of my past X ChatGPT prompt threads in one swipe file
100+ Viral threads swipe file database
In-depth 1-week analysis of top creator’s X posting strategy
Access to my personal prompts on text blaze
So we basically went from a very simple offer:
“X Growth Course”
…to the offer above.
And all that without really changing much in the underlying services.
So you tell me, which one are you more likely to buy?
One more thing…
This offer wasn’t just for show.
It actually exists, and I started accepting students for this program a few days ago.
If you’re interested, book a call with me here and I’ll tell you more about it:
Thanks for reading!
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